{"id":256,"date":"2016-02-19T22:53:32","date_gmt":"2016-02-19T22:53:32","guid":{"rendered":"http:\/\/brandfluencer.com\/blog\/?p=256"},"modified":"2016-05-07T16:02:28","modified_gmt":"2016-05-07T16:02:28","slug":"no-one-cares-about-your-brand-why","status":"publish","type":"post","link":"https:\/\/brandfluencer.com\/blog\/no-one-cares-about-your-brand-why\/","title":{"rendered":"No One Cares About Your Brand! Why!?"},"content":{"rendered":"<p>We toil away every day, thinking that our brand is so special, nice and great. \u00a0Why doesn&#8217;t the world see things the way we do? \u00a0It&#8217;s fairly simple to see. \u00a0If you&#8217;d only open up your eyes.<\/p>\n<blockquote><p>No one cares about your brand! &#8211; Kip Russell<\/p><\/blockquote>\n<p>Yes, it&#8217;s true! \u00a0No one gives a rats arse about your brand! \u00a0By now you&#8217;re probably saying, &#8220;WHAT!?&#8221; \u00a0It&#8217;s true, the public does not care about your brand until you inspire them care about your brand. \u00a0How could we ever arrive at such a conclusion?<\/p>\n<p>First thing&#8217;s first.\u00a0 If thought leaders, or influencers, in your target market don&#8217;t care about your brand, nobody will!<\/p>\n<h3>Going from ZERO to HERO:<\/h3>\n<ol>\n<li>\n<h6>\u00a0Does your product solve a real world problem?<\/h6>\n<\/li>\n<li>\n<h6>If no, forget the remainder of this article.<\/h6>\n<\/li>\n<li>\n<h6>If yes, what&#8217;s your target market?<\/h6>\n<\/li>\n<li>\n<h6>Where is your target market? \u00a0Facebook? Pinterest? Instagram? Polyvore? We&lt;3 ? Snapchat?<\/h6>\n<\/li>\n<li>\n<h6>Game Plan!<\/h6>\n<\/li>\n<li>\n<h6>Attack!<\/h6>\n<\/li>\n<li>\n<h6>Hustle<\/h6>\n<\/li>\n<\/ol>\n<p>Find the top 5 platforms that your target market uses and go there!\u00a0 Learn the platform\/app and find out why they like it so much.\u00a0 If they like it, it probably solves a real world problem!\u00a0 Dedicate the next week to learning that platform and looking at a strategy to utilize that platform.\u00a0 Next, build your goal.\u00a0 We will have &#8220;5,000&#8221; followers within 1 month, etc.\u00a0 Then decipher the tactics around your strategy needed to reach your goals.\u00a0 Stick to your plan for that month.\u00a0 If you have not reached your goal, adjust your tactics and fire again!\u00a0 Keep moving forward.\u00a0 Never stop talking to your customers wherever they may be!<\/p>\n<blockquote><p><a href=\"http:\/\/www.sqrft.net\/company\/resources\/how-it-all-works\/aim-fire-adjust-fire-again\/\" target=\"_blank\">Aim, fire, adjust and repeat! &#8211; Zecharia Gilbert<\/a><\/p><\/blockquote>\n<div style=\"width: 900px;\" class=\"wp-video\"><!--[if lt IE 9]><script>document.createElement('video');<\/script><![endif]-->\n<video class=\"wp-video-shortcode\" id=\"video-256-1\" width=\"900\" height=\"506\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"http:\/\/brandfluencer.com\/blog\/wp-content\/uploads\/2016\/02\/No-One-Cares.mp4?_=1\" \/><a href=\"http:\/\/brandfluencer.com\/blog\/wp-content\/uploads\/2016\/02\/No-One-Cares.mp4\">http:\/\/brandfluencer.com\/blog\/wp-content\/uploads\/2016\/02\/No-One-Cares.mp4<\/a><\/video><\/div>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content --><!-- AddThis Related Posts generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>We toil away every day, thinking that our brand is so special, nice and great. \u00a0Why doesn&#8217;t the world see things the way we do? \u00a0It&#8217;s fairly simple to see. \u00a0If you&#8217;d only open up your eyes. No one cares<!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><!-- AddThis Related Posts generic via filter on get_the_excerpt -->&hellip;<\/p>\n","protected":false},"author":1,"featured_media":335,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35,39],"tags":[40,52,20,42,63,48,41,50,49,51,64,53],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>No One Cares About Your Brand! 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